Cup of Life: Blogs & Stats

Hello Amaretto Flavoured hot chocolates!

Today’s post is a little bit different! About 10 days ago, I came across Mliae’s blogpost over at Lifeexperimentblog about an experiment she had conducted. For the details, please check out her post. But what it mainly says is that the majority of blogs that are started are abandoned within the first year. What I’d like to discuss with you is the blog posting habits and the blog reading habits!

Blog Posting Habits

So Mliae subscribed to 1.000 blogs at random and deleted each month the blogs that were left unattended for over 2 months. The biggest drops were in February and March. And the rest of the year she had low drops, except for April! In April, all the blogs were active! There were none deleted.

So 2 questions arise:

  • Why are there so many drops in the winter months?
  • Why is April suddenly the “blog booming” month?

Now, I do have a theory about that. I think that a good chunk of the bloggers are actually students. And even though I don’t know how the exam periods are in other countries, but in Belgium, here’s how it goes:

  • Studying period: you get to study for your exams in December, April, June and if necessary in the beginning of August. We call these periods Blok (in Dutch), which means, you get free time (1 to 2 weeks) to cramp all the knowledge in your head.
  • Actual Exams: This is where everyone is stressed and only spends time studying, eating, sleeping and passing their test. In Belgium this is January, July and end of August until the beginning of September.
  • Free period: After the exams, the students usually get to recover for 1 week. This is normally the beginning of February, July and end of September.

The studying of December is immediately followed by the exams in January. Same for the Blok of June for the exams in July. The only period that is not immediately followed by the exams is the Blok in April.

Now I remember from my student years, that during the Blok I did anything but studying. So I can imagine myself scrolling down blogs during the vacation of Eastern in April, just because the stress of the exam is not close enough yet.

Now, I might be totally wrong! And so, Mliae and I are very curious to what you think about this! Who of you, bloggers, is still studying, who already has a job? When is the period that you write the most? Why is it that everyone is giving their blog love in April?

Blog Reading Habits

On the other side of the screen, there is of course the reader (non and fellow bloggers). About 70% of my readers are not my own followers (WordPress & Facebook), but rather random readers who were specifically looking for a review. WordPress does not register it, so I don’t know if these people actually come back for other blog posts (I know that not everybody subscribes to blogs). Within my statistics I notice that my views are the best in December – April and they start to go down when it gets warmer. Even if I’d post more in July and August, I hardly see more views.

My theory about this is that in the summer months, people prefer to spend their time outside and enjoy the sun and other activities. The blooming stats from December – April, I specially think has something to do with people looking for inspiration and encouragement for the holiday season and the start of a new year…

If you’re a blogger, please share your opinion: when are your views blooming? Do you have an explanation for that?

Dear non blogging reader, I’d also appreciate your opinion. When do you catch yourself reading blogs the most?

Please comment, Mliae and I would love to know your opinion!



4 thoughts on “Cup of Life: Blogs & Stats

  1. mliae says:

    Great post! I’m so glad you asked about this 😀 Apologies for not getting here sooner, I did not find this until now. I think you have a good working theory about the study times. It does seem logical. I hope that we are able to get some answers soon 😀

    Liked by 1 person

  2. Hunida says:

    I saw this post on Mliae’s blog, too! My highest stats were in September. I post everyday mostly every month & read blogs whenever I have the time, I have a job but don’t go to school. I truly have no idea when or why WordPress is booming sometimes & other times not so much.

    I kind of feel the opposite about summer. A lot of new bloggers start their blogs that season! & more people post because more activities are being had.

    Liked by 1 person

    • sarahscupofbeauty says:

      Wow, thanks for sharing Hunida! I’m guessing these different numbers also have a lot to do with how we engage with others, the topics we write about and the amount of posts we share per week :p. So many different parameters! xoxo Sarah

      Liked by 1 person

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